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Music artist promotion agency

Grow Your Music Career With Strategy, Not Luck.

Artistora helps independent artists build credibility, reach the right audience, and turn listeners into loyal fans.

Book Free Consultation See Our Process

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Streams generated

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Campaigns run

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Countries reached

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Client satisfaction

  • Spotify
  • YouTube
  • Apple Music
  • TikTok
  • Instagram
  • Google Ads
  • Digital PR
  • Meta Ads

Why Artistora

Great music is rarely the bottleneck.

Most independent artists are not losing because the songs are weak. They are losing because nothing around the song is built to convert attention. A listener finds a track, checks the profile, finds no story, no press, no reason to stay, and leaves. That gap is where careers stall.

Invisible outside the app

Search an unsigned artist by name and you often get nothing owned by them. No site, no press, no knowledge panel. Curators, blogs and brands cannot verify you, so they pass.

Promotion before the foundation

Paid reach sent to a thin profile burns budget. Clicks arrive, find nothing worth following, and bounce. The campaign is blamed when the destination was the problem.

Release day thinking

One push on Friday, silence for eleven weeks. Algorithms reward consistent signal, so a single spike decays instead of compounding into a real audience.

The growth gap

Monthly listeners after release

  • Unmanaged release
  • Artistora framework
60k45k30k15k0 Day 0Wk 2Wk 6Mo 3Mo 5Mo 6

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Tracks released daily across streaming

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Of audited artists own no searchable presence

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Ran paid promotion before fixing the profile

Percentages drawn from 1,200 artist audits completed by Artistora. Daily release volume reflects publicly reported distributor figures.

What twelve weeks looks like either way

Same song. Same budget. The difference is whether a foundation exists before the spend starts.

  1. W1

    Foundation set

    Positioning, bio, press kit and a site that ranks for the artist name. Everything a curator needs in one place.

  2. W4

    Signal starts

    First campaign wave. Playlist pitching, short form seeding and a retargeting pool that begins to fill.

  3. W8

    Compounding

    Save rate climbs, algorithmic playlists pick the track up, and cost per new listener drops as the audience model sharpens.

  4. W12

    Owned audience

    A followed profile, an email list, a warm retargeting audience and data that makes the next release cheaper to launch.

Our growth framework

Two stages. Built in order, because order is the strategy.

We never promote an artist who is not ready to be found. Stage one builds the structure that holds attention. Stage two sends attention to it at scale.

Stage 01

Credibility
Stage

Before promotion begins, every artist needs a professional digital foundation. We build the structure that makes an artist look, read and search like a serious act.

01 Audit and position
  • Brand Positioning
  • Visual Identity Improvement
02 Identity and story
  • Complete Artist Branding
  • Biography Writing
  • Electronic Press Kit
  • Press Ready Assets
03 Build the destination
  • Professional Website Development
  • Content Structure
  • Streaming Platform Optimization
  • Social Media Profile Optimization
04 Make it findable
  • SEO Optimization
  • Search Engine Visibility
  • Google Presence
2 to 4 weeks One time build You own everything
Stage 02

Promotion
Stage

Once credibility is established, promotion begins. Every campaign is built for one artist, one catalogue and one audience model. Nothing is templated, nothing is bought in bulk.

Streaming
  • Spotify Promotion
  • Playlist Placement
  • Apple Music Promotion
  • Streaming Growth
Video and short form
  • YouTube Promotion
  • TikTok Campaigns
  • Music Video Promotion
Social and paid
  • Instagram Growth
  • Facebook Advertising
  • Google Ads
  • Audience Retargeting
Earned and direct
  • Influencer Outreach
  • Music Blog Outreach
  • Digital PR
  • Email Marketing
  • Fan Engagement Campaigns
Intelligence
  • Analytics
  • Performance Tracking
  • Marketing Automation
Monthly cycles 85+ countries Weekly reporting

Campaign flow

How one promotion cycle actually runs

Each cycle is a closed loop. Reporting feeds the next audience model, so campaign four is cheaper and sharper than campaign one.

DATA FEEDS THE NEXT CYCLE 01 Audience model 02 Channel mix 03 Creative build 04 Launch wave 05 Retarget 06 Report

How we work

Four steps, no guesswork

A repeatable operating rhythm. You always know what is happening this week, what is being measured, and what decision comes next.

  1. 01

    Discovery

    A deep audit of your catalogue, profiles, analytics and existing audience. We map what already works, what is leaking, and who is genuinely listening.

    • 60 minute strategy call
    • Profile and search audit
    • Competitor listening map
  2. 02

    Strategy

    We write the plan: positioning, audience model, channel mix, budget split and a release calendar with defined targets for every phase.

    • Written growth roadmap
    • Budget and channel split
    • Named targets per phase
  3. 03

    Execution

    Build and launch. Foundation assets ship first, then campaigns go live in waves so we can read signal cleanly and reallocate fast.

    • Assets built and shipped
    • Campaigns launched in waves
    • Creative tested weekly
  4. 04

    Growth

    Scale what performs, cut what does not, and turn one time listeners into a followed, emailed, retargetable audience you keep.

    • Live performance dashboard
    • Monthly strategy review
    • Owned audience handover

Stage one

Build the foundation before the noise

Stage two

Then put the artist in front of the room

Meet the team

Specialists, not generalists

Five people who each own one part of an artist career, working from a single shared strategy. No account managers relaying messages, you speak to the person doing the work.

  • HB

    HAYBEST

    Lead Music Marketer

    Builds artist specific promotion campaigns across streaming platforms and digital channels.

  • RX

    ROXIE

    SEO Specialist

    Optimizes websites, search visibility, and organic music discovery.

  • AJ

    ALEX JADE

    Content Marketer

    Creates engaging campaigns, storytelling, and audience engagement strategies.

  • IS

    ISMOSIS

    Website Developer

    Designs premium artist websites optimized for branding, speed, SEO, and conversions.

  • DW

    DAWUD

    Video Editor

    Creates promotional videos, music visuals, short form content, and advertising creatives.

  • Your campaign lead

    Every artist gets one named lead from this team as their direct line. No ticket queues, no handoffs.

    Meet yours

Success metrics

Numbers we report, not numbers we hope for

A blended view of active Artistora campaigns over the last two quarters. Every artist sees this same dashboard for their own account, updated daily.

Live campaign data

Average monthly listeners

Rolling cohort, first six months

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Median lift

45k34k23k12k0 Mo 1Mo 2Mo 3Mo 4Mo 5Mo 6

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Audience retention

Listeners still active 90 days after first contact

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Save rate

Of new listeners save or add the track

Campaign performance by channel

Share of qualified new listeners

Last 90 days

  • Spotify and Apple Music 34%
  • TikTok and Reels 26%
  • YouTube 18%
  • Search and Google Ads 13%
  • Press and blogs 9%

Playlist adds

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Up 41% quarter on quarter

Cost per new listener

$0

Down from $0.19 at launch

Testimonials

Artists who stopped guessing

I had 6,000 monthly listeners and no idea why nothing moved. Artistora rebuilt the whole foundation first, which honestly annoyed me at the time, then ran the campaign. Four months later I was at 71,000 and getting playlist pitches I did not have to chase.
KO

Kemi Oduya

Afro fusion artist, Lagos

Three agencies before this sold me stream packages that did nothing but scare my distributor. Artistora was the first to show me the actual ad account, the actual audience, the actual cost per listener. No smoke.
MV

Marcus Vale

Indie rock, Manchester

The press kit and the site changed how people treated me. A festival booker found me through Google, not through a DM. That had never happened in six years of releasing music.
SR

Sunni Rae

Neo soul, Atlanta

What sold me was the Monday report. Every week, in plain language, what was spent, what worked, what got cut. I have never had that level of clarity from anyone in this industry.
DT

Dre Tolan

Hip hop producer, Toronto

My email list went from zero to 9,400 in one campaign cycle. That list is mine. Next single, I did not have to buy the audience twice, and the launch cost me a third of what it used to.
LK

Lena Kaur

Electronic, Berlin

Frequently asked questions

Straight answers

The things artists actually ask on a first call, answered without the sales language.

Ask us something else

Credibility Stage packages start at 950 USD as a one time build. Promotion Stage campaigns are monthly retainers that start at 750 USD and scale with the number of channels and the size of the ad budget you want managed. Every quote is built after the free consultation, so you only pay for the channels that suit your catalogue.

The Credibility Stage takes two to four weeks depending on how much of your foundation already exists. Promotion campaigns show early signals such as playlist adds and save rate lifts inside the first 14 days, with compounding results across the first 90 days. Sustainable growth is a quarter by quarter process, not a one week spike.

No. Any agency guaranteeing a specific stream count is either buying bot traffic or misleading you, and both put your catalogue at risk. What we do guarantee is the work itself: a defined scope, a published campaign calendar, weekly reporting, and a full strategy handover if you ever leave.

Spotify, Apple Music, YouTube and YouTube Shorts, TikTok, Instagram and Reels, Facebook, Google Ads and Google Search, Deezer, Amazon Music, plus email, music blogs and editorial press outreach. If a platform matters to your genre and is not on this list, raise it on the call and we will tell you honestly whether it is worth the spend.

You can, but we will tell you honestly whether it is worth it. Traffic sent to a weak profile converts poorly, so paid spend gets wasted. If your branding, website and platform profiles already meet our audit standard, we move straight to promotion and say so on the first call.

You get a live dashboard covering reach, saves, follower growth, playlist adds, retention and cost per new listener. A written summary lands every Monday, and a strategy call happens every month to decide what scales and what gets cut.

Yes. We have run campaigns across afrobeats, hip hop, indie, R and B, electronic, gospel, amapiano, pop and alternative. Genre changes the audience model and the channel mix, not the framework.

You do. Websites, press kits, artwork, ad accounts, pixel data and audience lists are created inside accounts you own, and they stay with you after the engagement ends. Nothing is held hostage.

Start here

Ready To Grow Your Music Career?

Book a free strategy session. We will audit your profiles live on the call, show you exactly where attention is leaking, and give you the roadmap whether or not you work with us. Thirty minutes, no pitch deck.

Start Your Growth Journey hello@artistora.co
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  • Reply within 24 hours
  • Artists in 85+ countries

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